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Home My WebLink AboutRives Carlberg History and Client List, 2003Rives Carlberg History Rives Carlberg builds Number 1 Brands and helps keep them Number 1. Billed “the top independent shop in Houston” by the Houston Business Journal,we are a full-service advertising, public relations and interactive agency. Clients include Compaq, the Houston Chronicle,the NFL Houston Texans, H-E-B, KFC, Igloo, Rheem Manufacturing, and other companies and institutions dedicated to being or becoming a premier brand. Our services range from consumer-centric branding and street-smart creative to strategic media coverage, as well as extensive broadcast and collateral print production.In-house fields of expertise also cover interactive/online communications, direct marketing, media relations, community relations and special events. During the last 10 years, our capitalized billings have grown from $17 million to $60 million. Sixty percent of these gains have come directly from the growth of existing clients. The success of Rives Carlberg, in other words, is inseparable from the success of the clients we serve. Our history goes back to 1948 and the founding of Houston business-to-business shop Rives Dyke. Smith Smith Baldwin Carlberg opened its doors in 1971 and focused on retail and consumer advertising. In 1975, multinational agency Young & Rubicam purchased both companies to create Rives Smith Baldwin Carlberg/Y&R. Chuck Carlberg and his employees bought back the company from Y&R in 1986. Since then, billings have more than tripled. During a career that spans thirty years of creative leadership, President, CEO and Executive Creative Director Chuck Carlberg has been recognized with honors ranging from ADWEEK Southwest’s “Best Creative Director” to the American Advertising Federation’s National Silver Medal “saluting outstanding professional contributions to both creative excellence and social responsibility.” In all three years, 2000-2002, Rives Carlberg won more first-place medals at the Houston Advertising Federation’s Addy Awards than any other agency. The Agency of Number 1 Brands clients Aramark 2002 The World Leader in Managed Services Chamberlain Hrdlicka 2002 Attorneys at law Compass Bank 2001 Sunbelt-based Financial Institution HP Computer Corporation*1992 Personal Computer Manufacturer HP Factory Outlet and HPOutlet.com 1994 Compaq Refurbished Product Retailer Crime Stoppers 2000 Non-profit Organization Helping Citizens Fight Crime Anonymously Domco/Nafco 2001 Leading Commercial and Residential Vinyl Flooring Manufacturer ExxonMobil*2001 Global Oil, Natural Gas and Petrochemicals Company H-E-B 2002 Texas’ Largest Grocery Chain and Independently Owned Company The Houston Chronicle and HoustonChronicle.com*1966 Texas’ Largest Daily Newspaper Houston Galveston Area Council 2001 Telework and Emission Reduction Pilot Program *Number 1 Brands continued CLIENT ROSTER RIVES CARLBERG Houston Texans 1999 Houston NFL Football Franchise IHOP 2002 America’s Best Known Family Restaurant Iomega 2002 A Global Leader in Reliable Data Storage Igloo Products Corporation and IglooCoolers.com*1989 Ice Chests/Beverage Coolers Jiffy Lube (Regional)*1993 Quick Lube Service KFC (Regional)*1983 Quick Service Chicken Restaurants Lyondell Chemical Company 2002 Leading Manufacturer of Chemicals and Polymers Mahindra USA*2001 India’s Largest Tractor Manufacturer The Park People 1996 Houston’s Green Space Preservationists Pilgrim Cleaners*1998 Texas’ Largest Dry Cleaner PSC 2001 Provider of Diversified Industrial Outsourcing Services *Number 1 Brands continued RIVES CARLBERG clientsCLIENT ROSTER Quality of Life Coalition 2001 Business, Civic and Environmental Organizations Changing the “Face of Houston” Reliant Park*2001 World’s Largest Convention, Entertainment and Sporting Events Complex River Oaks Baptist School 2001 Private Christian School Rheem Manufacturing*1994 Rheem/Ruud Air Conditioners, Furnaces and Heat Pumps Sheltering Arms Senior Services 1995 Houston Area Senior Assistance Simmons & Co. International*2000 Investment Banking Firm Smith & Associates*1996 Electronic Components Distributor Taco Bell (Regional)*2001 Quick Service Mexican Food Restaurants Telelogic 2001 Supplier of Software Development Solutions for the Communications Industry University of St. Thomas 2001 Private University *Number 1 Brands RIVES CARLBERG clientsCLIENT ROSTER