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HomeMy WebLinkAboutGuidelines for Authors (Revised)3UIDE,LINES for AUTKCR.S (Revised) Editorial Department r THE INTERSTATE Printers & ublishers, Inc. GUIDELINE FOR AUTHORS YOU FOLKS WHO WRITE OUR BOOKS are technical specialists, not English teachers -- we know that. We also know that you are busy people, rushed for time, stealing time in min- utes here and minutes there to try to get your manuscript completed by the date when we have asked for it. Yet it is essential to make sure that all the words are spelled correctly, that the punctuation is right, that footnotes and bibliographies are consistent, that all number- ing is accurate, that all center headings, side - headings, subordinate headings, etc., are pro- perly and clearly shown, and that all the other detailed polishing has been done which is needed to insure that the finished book will be a work both you and we can be proud to have to our mutual credit. "The printed book is a permanent and far - reaching expression of the mentality, personal limitations, and exactness or carelessness of its author.. .. One who is .writing a work important enough to be published as a book should also be will - ing to undergo the labor necessary to give it the finish suitable for this perma- nent form." 1 "When your manuscript copy leaves your hands it should be prepared to represent you, the author, to the reading world. Do not, therefore, permit yourself to be stampeded into delivering up the copy until you are satisfied that it is as letter - perfect as you can make it.... A publisher has the right to assume that a manuscript finally delivered by an author is a finished literary or schol- arly work which is to be put into book form as it stands -- that is, there should be no further need to verify statements or to alter or correct grammatical or rhetorical constructions...." THESE TWO QUOTATIONS are from The Author's Handbook by Edward Monington Allen. WHEN A MANUSCRIPT arrives here, con- sistent in its internal style and organization as to footnotes, bibliographical entries, abbrevia- tions, punctuation, spelling, and all other such technical details, ready to have type set on it, it can be placed into production very soon after we receive it. And if the manuscript, from the beginning, says what the author wants it to say, there will be no need for him to rewrite portions of it after type has been set. Under such circumstances, the galleys and page- proofs merely have to be checked for typo- graphical errors, to make sure that the com- positors have set in type what the manuscript provided. Given such a competent manuscript, we can set up a production schedule and keep 2 it. That will enable us to get the book on the market at the right time. GENERAL COMMENTS A DECADE OR two ago, nobody made much of an issue of perfection in the manuscript. Hasty preparation of a manuscript meant lots of changes in the galleys and page - proof, but when printers were working for $40.00 per week, resetting type cost only 20� to 40� per line. Now it costs approximately $1.00 to change a line of type! The constant upward spiral of printing costs dictates clean copy; it has become imperative that corrections in the copy be made while it is still in the manuscript stage, not after type has been set! WE HAVE GROWN with the years; no one com- positor now sets your entire book into type; in- stead, the manuscript may be divided among a dozen different compositors, so they can no longer even attempt to polish up whatever errors and inconsistencies may exist in your manuscript. There is an old saying that the compositor is supposed to follow the manu- script even if it flies out the window, and when the work is divided among a number of com- positors, that is what they have to do. Oral instructions to compositors are no longer prac- tical -- the only communication that can be ef- fective is the manuscript itself. Therefore, the manuscript presented by the author must be ready to set into type; the compositors can be 3 expected to exercise only typesetting skills, not to correct and organize the : nor to exercise judgment as to what the author had in :mind. t UNFORTUNI.TE LY, EVIDENC-E OF haste in the preparation of :manuscripts is not unusual with - many of our authors -- even from some of those from whom it would be least expected. Nor are we the only ones who are aware of this problem and to whom it presents headaches; a well -known educator, who from time to tune has assisted us with manuscripts in his field, has had occasion to pass along to us such co- gent observations as these: "It has been quite a struggle to get the manuscript into as good a shape as it is in now and makes one wonder whether editing books is a very desirable side- line. I'rn still marvelling that a per- son can acquire a Ph.H., attain high posi- tion in a great university, write articles and books, and still write as this author does. I':m sorry I did not show you the manuscript in its original state." "I have been struggling with the revision of this author's book. It is a terribly sloppy job.... I ain inclined to recom- mend that the manuscript be sent back to him for complete rewriting." TO SHOW THAT these are not isolated in- stances, let us quote another top - flight educat- 4 or, who sometimes assists us with manu- scripts in a different field, "This thing is taking hours of my time. If I am going to have to go through this whole manuscript in the detail that I have gone through it so far, before I get through with it I am going to put in 100 or 200 hours of work.... The author is a scholar and ought to be ashamed to send manuscripts like this. I know that if it were printed in the form he sent it, when the book finally came out he would either be critical of it or ashamed, and either would be bad. Certainly none of the three of us -- you, he, or -myself -- wants to do a `botched -up' job, and I know that the only way to assure a good job is to send you a decent manuscript." THIS SORT OF thing has cost us thousands of dollars and countless hours of wasted time. As a result, we have learned that attempting to turn a poorly prepared manuscript into a respectable book is next to impossible and seldom proves profitable. Therefore, more and more frequently we have been returning such manuscripts to their authors for re- writing. OUR EDITORIAL STAFF members are, of course, kept busy with their own primary re- sponsibilities, which include reading and evalu- ating manuscripts submitted for consideration; 5 corresponding with authors and prospective authors about books which are being considered for publication, are being published, or have been published; going through accepted manuscripts to code them for the compositors as to style, kind and size of type for each separate part, etc.; con- sulting with the artist as to covers and art -work; checking and marking all of the illustrations which will appear in the book,, ordering the en- gravings, inspecting them when they are delivered, and marking them for placement in the text; ser- ving as liaison between the author and the pro- duction department throughout the period of pro - duciing the book and answering production depart- ment questions relative to books in progress; planning and preparing initial releases which start the ball rolling for promotion of the sales of the book prior to and immediately upon com- pletion of its publication; copyrighting the book; sending out personal letters with complimentary copies of each new book to magazines for review and to influential persons in the field; -- and dozens of other functions which have to do with the publishing of books, and which leave little or no time for the task of going over manuscripts and proofs for misspellings, inconsistencies, grammatical errors, etc. To the extent that time permits, we are glad to do this as evidence of our desire to cooperate, but it is better for all con- cerned if the author accepts the responsibility for the correctness of his manuscript, thus enabling our staff to use its time in those activities which are its primary duties. 59 HERE ARE A few special comments to help you with the problem of manuscript preparation. We hope you will follow them closely. 1. Outlining. Before you start to write, pre- pare an outline of the topics you plan to include in your book. This will enable you to develop the book in a logical fashion. By following this outline as you engage in the actual manuscript preparation, all mate- rial can be arranged in proper sequence, and you will also find that the major divi- sions of your outline provide an easy method of determining what information should be contained in a certain chapter and under a certain heading. We suggest the following outline format; I. A. 1. a. b. 2. and so forth. It is usually true that the Roman numeral division will call for a new chapter, the capital letter for a first weight heading, the Arabic numeral for a second weight heading, and the lower case letter for a third weight heading. Further subdivisions would neces- sitate additional types of headings. 7 To be well organized, it is almost essential that a manuscript be written from an out- line, and all too often it is evident that an author has not done this. Headings fall naturally into place when a carefully organ- ized outline is prepared first, but if the book is written without such an outline, it is virtually impossible for either the author or the editorial department to rearrange the contents of the manuscript in logical order. A well- organized manuscript is the author's responsibility and is the mark of good writing. 2. Headings. In typing your manuscript, set up a definite placement of headings and fol- low this throughout. A good system is: first weight -- all capitals, centered; second weight -- capitals and lower case, flush left margin; third weight -- capitals and lower case, underlined and run into the paragraph. You may find it necessary to establish more than three weights. In any case, the run -ins should constitute the lowest weight. Whatever style you follow, consistency is of the utmost i mportan ce. Do not, for example, type first weight headings as all capitals in one chapter and capitals and lower case in another or centered in one chapter and flush left in another. 3. Numberi i llustrat ions, t able s, f ootnot es, etc In the past, illustrations and tables were usually numbered consecutively throughout the book. However, it is our hope that each book will be so successful that revisions will be required throughout the years to come. If numbering is con- secutive throughout the book, any change (addition, deletion, etc.) will require all subsequent numbers to be changed. Thus, consecutive numbering throughout the book causes much unnecessary expense at the time of revision. We wish also to discontinue the practice of numbering footnotes by page, for this re- quires extra typesetting at the page -proof stage. Our present policy is to number illustrations, tables, footnotes, etc., by chapter. Thus, on a new book, no resetting is required at the page -proof stage, and on a revision, no num- bering is disturbed except for those entries which follow an inserted new addition or a deletion -- and then only to the end of the particular chapter affected. Therefore, we ask that you show illustrations and tables within each chapter as follows: Chapter I -- first illustration: Fig. 1--1; second illustration: Fig. 1 -2, etc. Chapter II -- first illustration: Fig. 2 -1; second illustration: Fig. 2 -2, etc. Chapter I -- first table: Table 1 -1; second table: Table 1 -2, etc. Chapter II -- first table: Table 2 -1; second table: Table 2 -2, etc. E Footnotes should si _aply be numbered be- ginning with 1 for the first footnote within the chapter, 2 for the second, etc. The First footnote in each chapter should always be 1, t 4. <age refe Isle ask that to the greatest extent possible you eliminate page references in your manuscript. If you say, "See page - -," you have automatically made it necessary to reset the line at the page -proof stage, whereas if you can make the desired reference to a subject heading, such as "See HIXI 7^ TI� VJILDCLTS in Chapter II," those word can be set in the first galleys and do not have to be changed later. So please try to devise a system_ of references which does not require saying, "See page - -." 5. Captions. Sorne of our authors put the captions for their illustrations on the backs of the illustrations themselves. Unfortunately, this gives us nothing to send to the compositors who have to set the captions in type. The best way to prepare captions is to type them sepa- rately from the manuscript. Then make a notation, such as "Fig, 5-1 here," on the manuscript page to indicate the desired location of each picture. 6. Tables. Since tables are not usually set by the same compositor who sets the text, prepare all tables as separate manuscript pages. Then indi- cate the desired location of each table by writing, for example, "Table 5 -2 here" in the same manner as the placement of illustrations is shown. 10 7. Pre paratio n of new m_ anuscrip copy. A.11 new manuscript copy should be typed double spaced on one side only of 8 -1/2 v 11 sheets. Use good heavy weight paper, never thin or onionskin paper. !_void also any kind of paper from which the typewriting can be erased with an ordinary pencil eraser. Erase all errors completely; do not sinapiy make overstrikes. Be sure that all handwritten corrections in the copy are legible. Leave wide margins of approxi 1-1/2 inches on all four sides to allow room for us to write instructions to compositors, etc. Number all manuscript pages, either by chapters or consecutively throughout the book. 8. Sample chapters If you are a new author who is in the process of preparing a manu- script, we would like very much to see two or three sample chapters to assure us that you are proceeding on the right track. Our comments and suggestions at that time before you have completed the entire :manuscript can prevent your having to do =much of your work a second time. ,7hile we will be inter- ested primarily in the content, we will also want to get an idea of the general quality of your writing, including grarnniar, spelling, and punctuation. Therefore, proofread these sample chapters carefully so that we will not get the wrong impression. 11 9. Camera -copy books If, in our correspond- ence with you, we have agreed to consider your work as a carriera -copy offset book -- that is, one in which the actual :.manuscript pages are photographed and printing plates made directly from them -- do not attempt to prepare the final copy until we have first seen and approved a draft of the entire book. To prepare this draft, follow the instructions given for a regular :manuscript, vle will, by examining the draft, be able to -Hake neces- sary editorial corrections and comments before you go to the time or expense of pre- paring finished camera copy. 10. Preparation of = manuscript for revision of current edition It would, of course, be needless to send co new type- written copy for each page of the new edition, if entire pages and paragraphs fro the current edition are to be continued without change. Cn the other hand, because of the way work is divided in the composing room, there should never be copy on the back of any page. ?7hen you plan to prepare a revision, remind us to send you two copies of the current edition of the book with the backs cut off. Be sure your revision is made from the most recent printing of the latest edition, as well. If you work from the first printing of the present edition of your book, you may find that there was a second or third printing in which we voluntarily :made some corrections, and if so, your use of the first (or uncorrected) printing will force 12 you or us to do a great deal of extra and un- necessary workon yourrevision manuscript. By having us send you two copies of the present book with the backs cut off, you can mount page Ion one sheet of 8 -1/2 x 11 paper, page 2 on a second sheet, and so on to the last page of the book, thereby eliminating the need to write on the back of any page. Use a good heavy weight of paper just as on new manuscript copy. In preparing a page of manuscript for a revision, if you are including only a part of a page from the old book, and if the page number does not appear on the part you are using, please show on what page of the old book the type appeared. The compositor must have this information in order to pick up the type from the forms which are stand- ing. In preparing your manuscript, we have no objection to your using the scissors -and- cement technique if you wish to clip from some magazine article, or other such source, material which you wish incorpo- rated into your book, but please check it carefully to make sure that it (a) contains nothing that does not fit, such as "See Table 1 above" when there is no Table 1 above in the portion you are using, and (b) follows the exact style of your book manu- script, including headings, bibliographical entries, etc. If these factors are not con- sistent with your own manuscript, either 13 mark the excerpts to make sure they will be correct and will match the manuscript style or do have them typed rather than use the scissors and cement! (Incidentally, if you plan to use any type of adhesive, select a good grade of rubber cement. Spread the cement over the entire back of the page or section you are gluing down, not just at the center and the corners. Use plenty of it, but be sure to wipe away any excess so that the manuscript pages won't stick together. Never use a flour paste or other adhesive which dries to a brittle crust, because this crum- bles away when the pages are folded for the linotype machines. Also avoid the use of cellophane tape, as its adhesive qualities are not long- lasting. Another acceptable technique is to use staples. If you prefer this method, be sure to staple each page securely at each of the four corners. All new typed copy should be prepared in accordance with the instructions given in Item 7 of this section. Where two or more authors are collaborating on a revision, one author must act as co- ordinator. In this function, he should see that all the authors' changes are incorporated into a single revision manuscript which can then be sent to us for typesetting. It is not pos- sible for us to work from more than one manuscript. 14 A FEW OTHER suggestions which we would like to pass along include the following: 1. If you have an existing book which you are employing for your model, send it to us with your manuscript. We shall be glad to consider using it as our model, too, insofar as it is practical. Indeed, if you do not al- ready have an established style, it might be desirable before you start your own book to look for a model which you like and then follow it in preparing your own manuscript. 2. Maintain internal consistency. Whether a word is or is not hyphenated is not of world - shaking importance, butto have it appear throughout the book sometimes one way and sometimes the other looks careless. Once type has been set, we resist resetting a line just to put in a hyphen or take one out. The same thing is true of spellings (per cent or percent, sulphur or sulfur, Corn Belt or corn belt, etc.). The time to achieve con- sistency is when you are preparing the manuscript. This problem of consistency becomes doubly or triply compounded when two or three people collaborate on a manuscript. Each is an individual, with his own individual quirks and preferences, and these all show up if someone has not carefully gone over the combined manuscript to bring about internal consistency. If one uses %_o, one uses per cent, and one uses p ercen t, or if 15 one uses boldface run -in headings with a dash and no period, another uses italicized run -in headings with a period but no dash, and the third prefers caps with neither per- iod nor dash, you can see what a tremendous task is presented in trying to keep the book from looking like something casually thrown together. Co- authors have a special need to adopt a uniform style and to agree on usages before the manuscript is undertaken, or should otherwise insure that the final draft is as internally consistent as if a single person had written it. If you want to put periods after the entries in a table, put them there -- but do it every time, not on a hit -or -miss basis. If you wish the titles of books and magazines to be italicized, don't write them in all- capital- letters part of the time. If you like to abbreviate certain words, go ahead and do so -- but make sure that these words are ab- breviated in the same way throughout the book. There is considerable controversy as to whether or not such abbreviations as e.g., i.e., and so on should be italicized. Many English books and style manuals recommend doing so, while others speak unfavorably of the practice. Also, there are many foreign words which some dictionaries recognize as having been Anglicized, no longer requir- ing italics, but which others still regard as being foreign. Two good examples are Eire, pe r se and laissez faire �Tle are willing to accept your preference in the matter, but be consistent. If you wish an abbreviation or a word to be set in italics, underline it -- and do so every time it appears in the manuscript. F requently the dictionary will give one usage of a word as correct or at least pre- ferred, but if the author is consistent in how he does it, he can suit his own preference in - -nzost cases without detracting from the effect of the finished book. Consistency has a virtue and a strength of its own. 'What you have in the manuscript is what you are probably going to get in the fin- ished book, for that is what the compositor is supposed to give you -- and it is just as easy to be consistent as it is to be incon- sistent! 3. In your field, a word may have a particular meaning which is not the usual dictionary meaning to which we are accustomed. In addition, inen-zbers of a specialty frequently develop a kind of "lingo" that is perfectly meaningful to all others in the field but which baffles editorial staff members who seek the definition in a standard dictionary. If you can identify such words in advance and supply us with an informal glossary with the manuscript, it will save us much time and save your answering our subsequent queries about the words. 17 4. If references are to be made to other books, as in bibliographies, and if THE INTERSTATE has good books available in the field being covered, we naturally are pleased to see our publications listed if it is fitting and proper for you to include them. 5. Be very wary about putting into your book dated materials and references. An undated statement may read just as well ten years from now as it does today, but a dated re- ference or quotation may make your book seem obsolete very quickly. You may wish to quote something that is hot off the press as you write, but if we are still selling this edition five or perhaps eight years from now,, it may sound pretty ancient -- especially if someone else comes out with a competing book that year! The same caution applies to expressions about time, such as "Five years from now, in 1969" or" The study was made in 1960, and now, four years later - -," or "A recent study - -" with a footnote showing that the study had been made in 1960, while we are selling the book in 1970. Where dating exactness is essential for so.me valid reason, such as in giving histor- ical background, by all means be exact in the matter, but if a general wording will serve equally well, it is usually wise to be general, rather than specific, as to time and dates. 6. We rely upon our authors for the illustra- tions to be used in the book. In this connec- tion, do not think of illustrations as strictly 18 photographs, graphs, maps, charts, etc. If you propose providing sample letters, sam- ple instruction sheets, or any other kind of forms and models for your reader, provide these as actual samples. Supply us with error -free models of the forms that the reader is to nArneograph, etc. (We stress error -free because what you send us will be reproduced exactly in an engraving or by photographic reproduction, so any errors or imperfections, such as erasures or dirty or broken type on your typewriter, which are visible in your "model" will also appear in the illustration in the finished book.) Fre- quently, you can provide tabular material in a form that can similarly be : into an engraving directly from what you send us, rather than our having the table set in type; when this is possible, it is a great service to us and saves considerable cost in the production of the book. 7. Look critically at your illustrations, and keep in :Hind that we are not professionals in your field. We have had the unhappy ex- perience of learning that a picture in the completed book was upside down. This can happen easily if we are not familiar with the subject matter and if the picture is not self - evident. `le would recognize an upside- down cow, but not necessarily an upside- down attachment to a corn - planter. So please, when there is any chance for doubt, show which is the top of the picture! (Use light blue pencil on the reverse side of the 19 illu s tration. ) 8. There are differences of opinion with regard to the ethics of changing an error (especially a misspelling) in a quotation. One school of thought is that the original author would un- questionably appreciate having his misspell- ing corrected. However, many authors pre- fer to quote verbatim, errors included. If you wish to do this, please place a check mark over the error to show that you in- cluded it purposely, f.lso, if the error will be obvious to the reader, it is an acceptable practice to follow it with the iJatin word sic placed within brackets. If one of these things is not done, the editorial department or the proofreaders will be inclined to cor- rect it as an inadvertent typing error. 9. Please don't use longhand! Except for an occasional one- or two -word correction on typed or printed matter, longhand is simply not acceptable as manuscript material to give to a compositor. 10. Please send us your complete :manuscript at one time; do not send it to us piecemeal. 11. Proofs are expensive, but in cases of mul- tiple authorship, we are not unwilling to send proofs to more than one author if re- quested to do so, however, it will be neces - sary for you to notify us in advance if you wish this done. In these instances, one author :rust take the responsibility of see- ing to it that all the authors' changes or 20 corrections are incorporated into the of- ficial set, which is the only set that should be returned to us. 12. Copy should always be sent back with proofs. In other words, when returning galleys, send the manuscript back to us also; and when re- turning page- proofs, include the galleys. 13. Check galleys and page- proofs as if nobody else had read them or would read them. Cur proofreaders are human, and so are the men of our editorial staff. We try to catch all errors, but it is your book, and you are the person most embarrassed if in the finished book there are errors which you might have detected if you had read the proofs inore carefully. 7' resist resetting type in many circumstances, but we never will hesitate to reset type to correct a mis- spelling. Despite a minimum of six readings by edi- tors, proofreaders, and the author during the process of turning a r. anuscript into a finished publication, it is all too common still to find some obvious error in the printed book, too late to be corrected. It is always baffling how so many eyes could have overlooked it. Possibly there is no such thing as a perfect book, but that is what we are all trying to achieve. You, more than anyone else, can insure this by carefully reading every line of every proof we send you. 21 COMPETITION IS INCREASING -- and our books have to be able to meet (and preferably excel) the standards of the books put out by our -- and your -- competitors. But even if this were not true, both you and we want you book to be as absolutely error -free as possible, as a matter of pride, of prestige, and of personal and professional satisfaction. IF, IN OUR day -to -day relations in the years ahead, both you and we use these guidelines as our mutual starting point, not many other rou- tine questions will arise. (Special problems, of course, will always have to be taken up sepa- rately. Don't hesitate to write us about any questions that come up.) THIS IS A promise -- if you send us a manu- script that is ready for printing, we can give you better service all the way around: faster completion of the finished book, which means getting it on the market quicker, which in turn means more sales; the time we now spend on trying to polish up manuscripts and proofs can be devoted to better and more intensive sales promotion for the book, which also means more sales. Fatter royalty checks mean happier authors -- and we want you to be happy! 22 ADDEIMU14 1. Permissions When you submit a manuscript for publication, you guarantee us that the work in no way violates any copyright be— longing to any other party. This means that you have secured written tten consent for the use Of all illustrations, quotations, and the like. There is lack of agreement among authorities as to how much can be lifted from another source without getting permission. Because no one can say definitely where the danger point lies, play it safe! Get permission for everything which is not your original work. Some copyright holders will require that you pay them a fee for reproduction of their material; others will grant permission with— out charge. Read carefully all permission forms you receive from copyright owners to make certain that you have met all of their stipulations. Keep the forms in your files where you can locate them if the need should ever arise. All permissions must be obtained before you send us your manuscript for editing and typesetting. 23 2. How to express numbers Expressing numbers consistently is a problem that plagues au- thors and editors alike. Every handbook and style manual sets forth its own complex set of rules, and no two of these books agree. Therefore, vie have carefully examined vari- ous sources recognized as authorities by most publishers and selected from these guides those rules which we believe are the most logical and the easiest to use. If you will follow the rules presented here, you can save us much time in the editing of your manuscript. Spell out all numbers under 10 and express as figures all numbers of 10 or over, except: a. Men there are both numbers under 10 and numbers of 10 or over referring to like items in the same sentence in which case all numbers are to be expressed as figures. b. [)eights, measurements (excluding time measurements), amounts of money, and percentages, all of which are to be ex- pressed in figures. c. Plumbers of a million or over, which are to be composed of a figure and a word, such as 11 4 million" and 11 25 billion." In this case a figure is always to be used before the word, regardless of whether that number is under 10 or is 10 or over. d. When any number is the first word in a sentence, in which case it is always spelled out regardless of its size; oth- er numbers in the sentence need not be 24 made consistent with the first word. Often, however, it is desirable to re- write a sentence so that it does not be- gin with a number. The same general rule applies to fractions, which, when standing alone, are to be ex- pressed as words when the denominators are under 10 and as figures when the denomi- nators are 10 or over, except: a. When some fractions denominators under denominators of 10 case all fractions in figures. in a sentence have 10 and others have or over, in which should be expressed b. When fractions are used with integers in mixed numbers, such as "1':, in which case both they and the integers should always be shown as figures. c. When used in conjunction with weights, measurements (excluding time measure- ments), and percentages. d. When a fraction is the first word in a sentence. The terms "a hundred," "a thousand," and "a million" may be used interchangeably with "100, to "1,000," and "l million," but not in the same sentence. The terms "first," "second, " "tenth, " "twen- tieth," etc., are always to be expressed in words. Using "lst," "2nd," "10th, "20th, etc., should be avoided. 25 3. Copie of your manuscript Always prepare one or more carbon or Xerox copies of your manuscript, and retain them in your files. These grill prove most valuable should the original become lost. Ali-rays send us your original manuscript (In the case of a new typewritten manuscript, a good Xerox copy is satisfactory.) Except in an emergency situ— ation, we cannot accept a carbon copy for editing and typesetting. �. Receiving pr and_ returning proofs Upon re— ceiving oofs on your book, immediately check the contents of the package against the itemized list which appears on the ship— ping memo. Then, sign the orhite copy of the memo and mail it back to us to indicate that the package arrived intact. Read carefully any special remarks we have included on the shipping memo. Unless specifically directed otherwise, al— ways return all materials we send to you. Use the same method of shipment that ore used to get the proofs to you. 11hen addressing the package, be sure to include the name of the person who signed the shipping memo. This grill allow the package to be delivered without any delays in our plant. 26