Loading...
HomeMy WebLinkAboutStaff Report(*Orq" CITY OF C0LL1;G1; STATION Home of7exas A&M University® DESIGN REVIEW BOARD WOLF PEN CREEK DISTRICT REVIEW for Advanced Auto Parts 12-00500017 REQUEST: SCALE: LOCATION: ZONING DISTRICT: APPLICANTS: PROJECT MANAGER: Building fagade color alterations and sign replacement 1.85 acres 204 Harvey Road, generally located nearthe intersection of Harvey Road and Texas Avenue WPC Wolf Pen Creek Natalie Peterson, Site Enhancement Services Lauren A. Hovde, Staff Planner Ihovde@cstx.gov RECOMMENDATION: Staff recommends approval of Options 4 or 5 signage and fagade change due to the subdued color scheme and harmonious nature with the surrounding development. Staff recommends denial of Options 1, 2, and 3 signage and fagade changes due to the intensity of the color selection that would compete for attention, the incompatibility with the remaining portion of the building, and the incompatibility with neighboring development. ITEM SUMMARY: The applicant is requesting to repaint a portion of the existing building and replace existing signage to reflect the Advanced Auto Parts corporate branding. Five options have been presented for review by the Design Review Board. Option 1 is preferred by the applicant. The applicant's preferred color section includes Castle Rock, Sand Motif, Beachcomber, Advanced Auto Parts Red, black, white, and Safety Yellow from the Glidden Professional color palette. The red and yellow selections do not comply with the City of College Station Approved Color Palette. Alternative color selections, seen in Options 2, 4, and 5, include a dark red (PMS 202C) and Gold Nugget. The applicant is proposing 174 square feet of replacement attached signage in the form of 2 new signs, and is also proposing to replace the sign face on the existing freestanding sign abutting Harvey Road. Advanced Auto Parts currently has 118 square feet of visible attached signage, all of which is to be replaced. The total amount allotted to this tenant based on the length of their tenant space is 175 square feet. ITEM BACKGROUND: The current color selection and signage was approved by the Design Review Board in 1999 based on the Wolf Pen Creek Design District parameters. A bright red for the signs and fagade was denied at that time. The original building has been separated into two tenant spaces currently utilized as Advanced Auto Parts and Car Docs. The Car Docs portion is excluded from the proposed fagade changes and will retain the grey, maroon, and black color scheme. STAFF RECOMMENDATION: Staff recommends approval of Options 4 or 5 signage and fagade change due to the subdued color scheme and harmonious nature with the surrounding development. Staff recommends denial of Options 1, 2, and 3 signage and fagade changes due to the intensity of the color selection that would compete for attention, the incompatibility with the remaining portion of the building, and the incompatibility with neighboring development. ITEMS FOR REVIEW AND REVIEW CRITERIA: Building facade colors: 1. Buildings shall be in harmonious conformance with the permanent neighboring development. 2. Colors shall be harmonious and shall use only compatible accents. Signage: The Design Review Board shall evaluate all proposed signage according to the following criteria: 1. Every sign shall be designed as an integral architectural element of the building and site to which it principally relates. 2. Every sign shall have good scale and proportion in its design and in its visual relationship to the buildings and surroundings. 3. The color, materials, and lighting of every sign shall be restrained and harmonious with the building and surroundings. 4. The number of graphics on a signs shall be held to the minimum needed to convey the sign's major message and shall be composed in proportion to the area of the sign face. 5. Each sign shall be compatible with signs on adjoining premises and shall not compete for attention. 6. Identification signs of a prototype design and corporation logos shall conform to the criteria for all other signs. SUPPORTING MATERIALS: 1. Application 2. Elevations of building facades (provided in packet) 3. Sign details (provided in packet) 4. Paint Samples (provided in packet)